© Allison Cruzado, 2025

Allison is a Dominican designer from New York City, focused on creating cohesive brand experiences. She works on brand identities through visual systems, print and packaging, and editorial design.

Since earning a BFA in Communication Design from Parsons School of Design and Altos de Chavón School of Art & Design, she has worked with brands across wellness, lifestyle, beauty, food & beverage, and publishing industries.


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Birchbox

A collection of work done for Birchbox from 2014 through 2017. As a subscription-based ecommerce model, customers receive a curated box of beauty samples each month, tailored to their unique preferences. Birchbox's innovative approach to product discovery and its emphasis on convenience and personalization have earned it a loyal following, making it a trailblazer in the rapidly evolving beauty market.

Packaging Design
On-Pack Art Direction
Product Development
Production
Lettering
Illustration

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2014–2017